Today, searches no longer go through Google alone: more and more users are turning to ChatGPT, Perplexity, or Gemini to get information and make decisions. To be visible there, you need a new-generation SEO approach. Growth Room helps you adapt your strategy to LLMs so that your brand appears in AI responses.
AI SEO (or LLM SEO) aims to improve your brand's visibility in generative AI responses, not just in traditional SERPs.
In practical terms, this involves:
Create content designed to be understood and referenced by LLMs (structuring, authority, neutrality)
Get cited in the sources that these AIs use to provide answers (rankings, press, Reddit, etc.)
Optimize semantic and technical structure for AI crawling (named entities, schemas, rich content)
💡 In reality, the two approaches are complementary. Also discover our classic SEO approach, which we often launch in parallel with AI SEO.
Goal: to be cited by AIs, not just present on Google.
We apply our own method to be cited in ChatGPT responses for relevant queries. Go ahead and test it: type “best Growth Marketing agency” or “best LinkedIn Ads agency,” along with many other queries…
Because AI traffic is exploding (Perplexity has surpassed 10M users/month)
Because Google now integrates AI-generated results (SGE)
Because AI is reducing the number of clicks to traditional websites
Because your competitors aren't there yet
You can get a head start right now.
About Growth Room
Growth Room is an AI SEO agency specializing in brand visibility on conversational assistants like ChatGPT, Perplexity, Bing Copilot, and Gemini. We combine traditional SEO expertise, content strategy, off-page tactics, and LLM optimization to ensure our clients are naturally cited in AI-generated responses.
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